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Chief Revenue Officer

Eric Lent

Be the one who steps forward when all others step back.

Rooted in the belief that exceptional growth comes from a clear vision and a customer-first mindset, Eric brings over 30 years of global leadership experience across revenue optimization, brand transformation, and operational scaling. As Chief Revenue Officer, Eric plays a pivotal role in expanding Blue Heron’s presence in new markets while preserving the visionary approach that defines the firm and its Vegas Modern™ Philosophy.

Eric most recently served as Chief Commercial Officer at Gravity Haus Hotels, where he drove profitability and elevated brand performance. During his tenure at InterContinental Hotels & Resorts, he served as SVP, Global Brands – Upscale Hotels where he drove expansion across markets, introduced new brands, and drove significant commercial performance improvements.

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